These days, our attention spans are shorter than ever. So, when it comes to corporate learning and development courses, it can be tough to keep your employees engaged for more than a few minutes at a time.
That’s where microlearning comes in. An effective education method, microlearning videos are being embraced by corporations globally to deliver internal training courses that are short, snappy, and engaging. Here’s everything you need to know.
What is microlearning?
Microlearning is a modern approach to learning which aims to make meaty training courses more digestible. The idea is to break down complex topics or skills into small, bite-sized sections of information, with each micro lesson typically taking no more than a few minutes to complete.
What are microlearning videos?
Microlearning videos are just what they sound like – short, focused videos that deliver training in a concise and engaging way. They help to increase knowledge retention by delivering content that is easier to digest and remember.
The benefits of microlearning for professional development
The beauty of microlearning videos is their wide range of applications, from corporate training programs to professional and personal development courses.
Microlearning videos are particularly useful for employees who have limited time or attention spans, or who prefer visual and interactive learning experiences. Whether they’re used to deliver full-fledged training courses, to supplement in-person professional training, or as a refresher for previously-learned material, microlearning videos are the future of corporate learning and development.
How to create microlearning videos
If you’re looking to create microlearning videos for your business, here are some tips to ensure the finished product is both informative and attention-grabbing.
Choose a single topic
Because microlearning videos are so short, you only have a limited amount of time to convey your teachings, so there’s no point trying to do too much. Instead, choose a single topic for each video and keep them to around three to five minutes. Make sure you pare your script down to the bare essentials and, if you’re still running over, consider breaking your video up into a handful of shorter videos.
Target your audience
Determine who your course is aimed at before creating the video. Are you talking to junior employees who are learning the basics? Is this an advanced course for experienced employees? Are there specific knowledge gaps that need filling? By understanding your learners’ current skill level, you can make your videos as specific as possible. This is what makes microlearning so effective – skipping over the fluff and delivering only the most essential content.
Add a voiceover
Some employees will be visual learners, others auditory, and others reading learners. So, to make your microlearning videos accessible and compelling to all, pair strong visuals with a voiceover and subtitles. Simply craft a concise yet engaging script, then record and add it to your video.
While recording and perfecting a voiceover may sound like a lot of work, it doesn’t have to be! Using an AI voice generator is an easy and quick way to create high-quality voiceovers with minimal effort. LOVO’s AI’s text to speech software includes over 600 human-like voices that can express emotions to make your corporate training videos more engaging. Just copy and paste your script into our Genny software, choose your voice, then generate your voiceover. You can even use our all-in-one video production tool to tweak your video and audio at the same time.
If you’re thinking of creating microlearning training and development videos but aren’t sure where to start, here are some examples to inspire you.
Customer interaction training
To encourage their employees to sympathize with and go above and beyond for a disgruntled customer, Checkers designed a learning module for their employees that would improve their customer service.
Aimed at employees aged between 16 and 24, they created a series of social media-like training courses that featured a range of scenarios where a customer had had a poor experience. Humorous captions and entertaining commentary guided the learner through each scenario, while star ratings and comment boards allowed them to rate the quality of the customer service in each video. It’s a great example of interactive microlearning that is tailored to an employee but benefits the employer in the long run.
You may need to create short how-to videos as part of your corporate learning and development courses. Consider taking a similar approach to the coffee chain Blue Bottle. They released a series of instructional videos on YouTube, including a one-minute tutorial for making the perfect cup of coffee. The videos are shot from a first-person perspective and bring viewers right into the experience, making it easy to follow along.
If you’re providing training on a dense topic with abstract knowledge, like regulations or legal requirements in your industry, and don’t want to overwhelm your employee with information, consider changing the delivery method. An animated video lesson with real-world scenarios not only makes learning easier but demonstrates how to apply the learnings too. F.Learning Studio applied this strategy to their law courses.
Start creating your microlearning videos today
LOVO AI’s video editing tool is the perfect way to create your own microlearning videos, even if you have limited editing and voiceover experience.
First, turn your microlearning script into a realistic and human-like voiceover using the cutting-edge text-to-speech feature. Then, edit the emphasis, pronunciation, and speaking speed until you’re happy with the quality and delivery. Finish by syncing the voiceovers, images, videos, and sound effect assets to create a perfectly produced video.
LOVO AI offers feature-packed software that includes everything you need to create video content from scratch. Start making your own microlearning videos today with a free trial.